Job Description

About RealDefense – Join a Team That’s Making an Impact

At RealDefense, we believe in protecting people’s digital lives. Our award-winning security, privacy, and productivity software is trusted by millions worldwide. We deliver cutting-edge solutions direct to consumers and through top-tier partnerships with some of the biggest names in technology.

We’re not just another software company—we’re a fast-growing, high-impact team that’s revolutionizing digital security and privacy. If you're passionate about creating game-changing marketing strategies and working in a collaborative, results-driven environment, this is the place for you.

About the Role

We are seeking a Junior CRM Specialist to support our customer engagement and retention efforts through data-driven CRM campaigns. This role will assist with reporting, executing email and desktop notification campaigns, and working toward revenue and retention goals.

As a key member of the CRM team, you will work closely with marketing, creative, and data teams to optimize campaigns, improve lifecycle communications, and drive business impact.

Key Responsibilities

• Campaign Execution: Assist in the creation, setup, testing, and deployment of email and desktop notification campaigns to drive revenue and engagement.
• Reporting & Analysis: Track CRM campaign performance, create reports and analyze key metrics (e.g., open rates, click-through rates, conversions, retention rates) to optimize future campaigns.
• Segmentation & Targeting: Work with customer data to improve audience segmentation and personalization strategies for CRM campaigns.
• Retention Strategies: Support initiatives aimed at improving customer retention through lifecycle and re-engagement campaigns.
• A/B Testing & Optimization: Help develop and analyze A/B tests to improve campaign effectiveness.
• Collaboration: Work with creative, BI, and web teams to align messaging, ensure campaign accuracy, and improve overall customer experience.
• Process Improvement: Identify opportunities to streamline CRM workflows and improve campaign execution efficiency.

Requirements

• 1+ years of experience in email marketing, CRM, or a related role (internships or entry-level experience welcome).
• Basic understanding of email marketing principles, customer segmentation, and campaign performance metrics.
• Experience with CRM or marketing automation platforms (e.g., Salesforce Marketing Cloud, HubSpot, Iterable, or similar).
• Strong analytical skills and familiarity with reporting tools (e.g., Google Analytics, Excel, Looker, or Tableau).
• Detail-oriented with excellent organizational and project management skills.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Basic knowledge of HTML/CSS for email formatting is a plus.
• Strong communication and collaboration skills.

Why Join RealDefense?

• Competitive salary and benefits package.
• Work with top-tier partners and help shape the future of digital security.
• Opportunities for professional growth in a fast-growing, high-impact company.
• Collaborative and supportive work environment that values creativity, execution, and results.

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